My Platinum membership expired in June. I decided to renew it and called to see if there were any specials. I was told by a very nice agent that if I renewed it today, it would be considered a continuation of my old membership and would end in June 2015! However, if I waited until October 24, I would get a full year's membership. So if you let your membership expire, you have to wait to renew or risk having it "continue" from your old expiration date.